Pseudo Slang: Brand Development & Digital Marketing

Pseudo Slang: Brand Development & Digital Marketing

Built a complete WordPress website and ongoing marketing strategy for Pseudo Slang, an accomplished jazz-influenced hip-hop artist from Buffalo, NY, now creating music in residence in Germany. This project showcases the perfect blend of beats and branding, featuring a mobile-responsive site with seamless music integration, tour management, press resources, and e-commerce capabilities for merchandise. As his freelance marketing partner, I provide continuous digital marketing support including SEO optimization for music discovery, content strategy, social media management, and email campaigns for new releases. The result is a cohesive digital presence that maintains his Buffalo roots while expanding his reach to international audiences, establishing credibility in new markets, and serving as a professional hub that connects fans, venues, and industry professionals across continents.